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Part 2: The Perfect Membership Marketing Plan
Simply stated, most membership marketing programs are not as thought out in their design as needed.
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What the Net Promoter Score Means to Your Club
There is a big difference between a satisfied member and a loyal member. Satisfied members may not quit, but loyal members invite friends.
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"Membership Marketing Firm of the Year" - Excellence in Achievement Award for 2018
It is with great pleasure that CGM receives the 2018 BoardRoom Magazine 'Excellence in Achievement' Membership Marketing Firm of the Year.
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Experience the ‘Before and After’ Effect Now
A good before and after story always resonates with those who have put off a task for a while. There's always something standing in your way
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Align Your Goals With Your Purpose
The setting of membership goals gives all individuals involved in the marketing process a “blueprint" that will help decision making.
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Fueling Membership Growth and Diversity at Your Club
Private clubs of all types are seeing robust membership growth. However, consumers are putting a great deal of consideration before joining.
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"Goals were set, plans were developed..."
We engaged the services of CGM to assist us in promoting our club, the project and ultimately rounding out our membership numbers in 2018.
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"Thank You for 3 Years of Success!"
Clearly, the most important component we were missing was CGM! Your positive and practical approach to membership issues is infections.
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Golf Digest Editors' Choice 2018 - Best Membership Marketing
Creative Golf Marketing has been named the ‘Best Membership Marketing’ firm by the Editors of Golf Digest magazine in 2018.
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"The Talent to Make Your Club Shine"
I have nothing but positive things to say about CGM - they're the equivalent to having a PR firm at your fingertips.
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"We Owe You a Debt of Gratitude..."
CGM has certainly remained at the forefront of helping the private club industry move forward in the face of a new club paradigm.
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How Do Clubs Handle Cognitive Dissonance?
Multiple policies and procedures that are contradictory to what the club portrays as their goals are barriers to accomplish those goals.
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"Thank You For a Job Well Done!"
From our first conversation and throughout the program, I had the utmost confidence that you believed we could meet our goals.
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"Building Our Membership From Our Membership!"
Talbot Country Club engaged CGM for membership recruitment and brought in over 100 new members over two years.
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Advisers of The Year by Golf Inc.
"After 10 straight years of net membership loss, it was time to do something different," General Manager Michael Charest said.
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23 'Can't Miss' Booths at the CMAA World Conference - San Francisco
CGM is honored to be listed as one of the 'can't miss' exhibitors at the CMAA World Conference - Club Business Expo.
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Maximizing the Membership Director
CGM is a big fan of membership directors and their function in bolstering membership numbers. They help facilitate the sale of memberships.
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"Membership Marketing Firm of the Year" - Excellence in Achievement Award for 2017
CGM is grateful and honored to announce that we have been awarded the "Membership Marketing Firm of the Year" for 2017 by BoardRoom Magazine
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Who's the Stubborn One on Your Board?
Stock Farm Club retained Creative Golf Marketing to lead our Board discussions. CGM was able to bring a new perspective to our club.
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What happens after you click send?
Tracking and monitoring emails can make lead generation more productive, predictive and fun to follow up.
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Rethinking Guest Green Fees when Prospects Play
One of the best ways for golfing members to introduce the club to friends and associates who might join, is an invitation to play golf.
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Private Club Radio with Steve Graves
This episode, we’re joined by Steve Graves, President of CGM. We discuss four of the false narratives that plague the private club industry.
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Golf Digest Editor's Choice - Best Membership Marketing
Golf Digest has recognized Creative Golf Marketing as the recipient of the 2017 Editor’s Choice Best Membership Marketing Firm.
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PGA Magazine Cover Story - Fargo Country Club and Creative Golf Marketing
Fargo Country Club completes turnaround by flood-proofing course and hiring Creative Golf Marketing to assist in recruiting new members.
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